Email Campaign Intelligence Platform
Led the maintenance and infrastructure modernization of a competitive intelligence platform for email marketing analytics.
Led the engineering effort on a competitive intelligence platform that helps marketers benchmark email campaigns across industries. Over a three-year tenure as lead engineer, focused on migrations, platform updates, and infrastructure improvements using Terraform for AWS resource provisioning and Kubernetes for container orchestration. Drove critical infrastructure modernization including migrating microservices, also migrating services from EC2 to EKS, updating Lambda functions, implementing CI/CD pipelines, and creating comprehensive technical documentation. The platform frontend uses React.js and Angular.js for different modules, powered by a Node.js backend and Python-based analytical services. WordPress on WPEngine serves the marketing site. All infrastructure runs on AWS with modern container orchestration.
Tech Stack
Key Features
- Planned and executed migration of services from EC2 to EKS
- Lambda function updates and serverless optimization
- CI/CD pipeline implementation for automated deployments
- Comprehensive technical documentation and knowledge base
- Multi-framework frontend with React.js and Angular.js modules
- WordPress-powered marketing site on WPEngine
- Improved Python-based analytical services for faster data processing